MJ Consulting Engineers
Rolex Façade, Bond Street, London
← Project file

Ref · 002 / 031 · Retail

Project · Retail

Rolex Façade, Bond Street, London

MJ Consulting Engineers delivered the structural design and validation for the 2025 Christmas installation at Rolex, Old Bond Street, London. The project featu…

Role
Structural Engineer
Sector
Retail
Status
Delivered
Engineer's note

Tom Jeffcoat

Our bespoke structural solution successfully secured the complex arrangement of illuminated bezels and stars against wind loads, whilst prioritising a non-intrusive installation to protect the existing architecture.

01 / BriefProject summary

What the brief was — and what we delivered.

Type
Retail
Role
Structural Engineer
Plates
7

MJ Consulting Engineers delivered the structural design and validation for the 2025 Christmas installation at Rolex, Old Bond Street, London. The project featured suspended illuminated fluted bezels and stars, requiring precision engineering to support large-scale festive elements.

We engineered a bespoke hybrid fixing strategy utilising a vertical lattice of steel and aluminium tubes. To protect the architecture, we prioritised non-intrusive methods, employing custom compression frames clamped securely to window reveals and columns. This approach eliminated the need for invasive drilling in sensitive areas while ensuring maximum stability.

Rigorous assessments of wind loads and weight distribution validated the integrity of the framework and secondary brackets supporting the CNC-machined decorations. The result is a robust, safe display that seamlessly integrates with the building's façade.

02 / PlatesOn site

The work, in plate order.

Copy of Beam Designs Marketing Strategy (Stamford Hill) (45).png
Plate 002Copy of Beam Designs Marketing Strategy (Stamford Hill) (45).png
Copy of Beam Designs Marketing Strategy (Stamford Hill) (50).png
Plate 0031920 × 1080 px
Copy of Beam Designs Marketing Strategy (Stamford Hill) (42).png
Plate 0041920 × 1080 px
Copy of Beam Designs Marketing Strategy (Stamford Hill) (41).png
Plate 0051920 × 1080 px
Copy of Beam Designs Marketing Strategy (Stamford Hill) (47).png
Plate 0061920 × 1080 px
Copy of Beam Designs Marketing Strategy (Stamford Hill) (49).png
Plate 0071920 × 1080 px
Copy of Beam Designs Marketing Strategy (Stamford Hill) (48).png
Plate 0081920 × 1080 px
04 / Conversation

Structural Support That Performs On Stage and On Site

From listed theatres and concert halls to airport concessions and live venues, we bring practical structural engineering to complex environments. Whether you're planning a refurbishment, fitting out a retail unit, or navigating venue constraints, we'll help you make it buildable - and make it happen.